![Sweepstakes vs. Contests: What's the Difference?](/blog/content/images/size/w720/2023/10/wepik-export-20231011110028sdFc.jpeg)
Sweepstakes vs. Contests: What's the Difference?
Sweepstakes and contests, while ostensibly similar, are distinguishably unique in their structural design and participatory requirements, serving divergent strategic intents in a marketing context. Let's learn more about them in this post.